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		<title>Milestones + Growth (Psst&#8230;We&#8217;re Hiring!)</title>
		<link>http://www.nardozzaandassociates.com/archives/444</link>
		<comments>http://www.nardozzaandassociates.com/archives/444#comments</comments>
		<pubDate>Thu, 27 Oct 2011 21:44:15 +0000</pubDate>
		<dc:creator>Karen Nardozza</dc:creator>
				<category><![CDATA[General]]></category>

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		<description><![CDATA[As we approach our 5-year anniversary (March 2012), N+A is feeling grateful to our clients, associates, and supporters for our success and growth.  Just yesterday, a client shared that we won her business in part because of our flexibility and willingness to accommodate their unique project requests.  It&#8217;s nice to hear that our philosophy on [...]]]></description>
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		<title>What’s your plan?</title>
		<link>http://www.nardozzaandassociates.com/archives/418</link>
		<comments>http://www.nardozzaandassociates.com/archives/418#comments</comments>
		<pubDate>Tue, 08 Feb 2011 20:10:26 +0000</pubDate>
		<dc:creator>Karen Nardozza</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[goal setting]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing planning]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[ROI]]></category>

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		<description><![CDATA[Eleanor Roosevelt said, &#8220;It takes as much energy to wish as it does to plan.&#8221; One of the most frequent mistakes small- and mid-sized businesses make is not developing an annual marketing plan. Marketing planning can be fun and creative—at least it is to me, but to most I think it’s seen as a chore—and [...]]]></description>
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		<title>Say What?</title>
		<link>http://www.nardozzaandassociates.com/archives/390</link>
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		<pubDate>Wed, 14 Jul 2010 05:46:04 +0000</pubDate>
		<dc:creator>Karen Nardozza</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brochure]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing effectiveness]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[website]]></category>

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		<description><![CDATA[Well-written copy is rare. It’s such a delightful surprise when I stumble upon a website, brochure or piece of direct mail that’s written like a real human being penned the words, with the smarts to realize another real human being would be reading them.]]></description>
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		<title>Pain-free Cuts:  Slice Your Media Budget Without Hurting Your Results</title>
		<link>http://www.nardozzaandassociates.com/archives/366</link>
		<comments>http://www.nardozzaandassociates.com/archives/366#comments</comments>
		<pubDate>Fri, 05 Feb 2010 17:26:20 +0000</pubDate>
		<dc:creator>Vickie Dixon</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[budget cuts]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[TV]]></category>

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		<description><![CDATA[We’ve all tightened our belts a bit.  Maybe you’ve cut out a Starbucks or two, enjoy dinner at home instead of going out, think this year’s vacation might be a wonderful stay-cation.  More and more we want our dollars to go farther.  We want to feel good about how we spend and the return. In [...]]]></description>
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		<title>You might not have a marketing problem&#8230;</title>
		<link>http://www.nardozzaandassociates.com/archives/328</link>
		<comments>http://www.nardozzaandassociates.com/archives/328#comments</comments>
		<pubDate>Mon, 28 Dec 2009 18:48:27 +0000</pubDate>
		<dc:creator>Karen Nardozza</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[business operations]]></category>
		<category><![CDATA[business planning]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[web design]]></category>

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		<description><![CDATA[2010 planning with N+A clients has led to some interesting conversations about why marketing isn’t a cure-all for increased business.]]></description>
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